Oooooh my little cats! 

I'm sorry... but not really, I've been playing hooky, or rather blogging hooky, for a week. I've got boxes of things to do, dozens of ideas and hundreds of desires, so don't worry, I'll be back with more enthusiasm than ever! I'm making progress, I'd love to be able to tell you all about it, but that would spoil the surprise effect. In my private life, I'm a specialist at selling my secrets, so with you, here, I want to work on that... And it's worth it... (suspense...ha ha ) I'll say no more! Today I'm back to tell you about the Baruckello lookbookI'm really proud of it, because I really enjoyed myself, and in the future, that's what I'd like to do, as a job, when I grow up! Let me explain, what is art direction? Well, to explain, using this lookbook as an example, the Baruckello team put their trust in me and entrusted me with the styling, the choice of location, the choice of model (you'll recognize the sweet Justine B.), the layout and the general atmosphere. I made little trend boards, explained to the photographer where I wanted to go, wrote a little story board... and that's artistic direction, and for another example, that's what I do with Little Fashion Gallery. I hope you'll like it, and if you click on the MML logo, you'll see a mini interview to find out where I was heading... 

 

I'd like to say a special word to Baruckello: "THANK YOU". This little team is incredible, and the collection and choice of pieces are to die for. die of love in chains and thank you for trusting me... to see the entire lookbook click here... see you soon. 

 

Photo credit Ludovic Ismaël TOO STRONG

November 10, 2012