Make My Lemonade Blog
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HOW TO SEW A THELMA CAPE?
HELLO, YEAH WHAT AM I WEARING FOR...?
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Estée Lauder x Make My Lemonade Les entrepreneuses part 2
Hello everyone!
Thank you for your kind and enthusiastic words yesterday about Elissa, Clémentine, Insaf and Chloé! Today we continue with the last 3 entrepreneurs of this project! Originally, with the Estée Lauder brand, we had agreed to post just one article. You're used to me posting "river" articles, but that would have been Niagara. I preferred to post this project in two parts, to make the pleasure last. Once again, this survey really blew me away, and rediscovering all these women was a breath of fresh air, a slap in the face, an adrenalin rush!
After the intuitionproject, for which I had already discovered the woman behind the brand name Estée LauderI tried to find out more about her personality, and there again, what inspirations! I can't imagine the amount of tenacity it took for this woman to have built up a cosmetics empire from nothing, apart from her kitchen and her uncle's laboratory! Having read her biography, what I retain is that she was uncompromising, she had a precise goal and that she made the right encounters at the right time, that she knew how to surround herself but above all that she never wavered or blunted her vision.
Getting back to today's entrepreneurs, it was very difficult to choose who I'd post first or second, so don't read between the lines - it's all down to chance, not hierarchy! I'm now posting the long version of the video with all the women who inspire me! Kisses and I'll leave you with Anais, Maeva and Pénélope!
Estée Lauder x Make My Lemonade Les entrepreneuses part 1
Hello everyone!
I'm back here after a hectic few days for me, but I'm back with tons of things to tell you about, lots of inspiration, because these articles are closer to my heart than ever, and I'm sure you'll enjoy them! Today, we're continuing these business weeks with a big piece, an investigation even, in the form of interviews and portraits of great women! I don't know if you remember the video we did with Mai on intuition, for Estée Lauder last June? If not, I invite you to refresh your memory by clicking here. here. In any case, the brand asked me what topics I wanted to cover on the blog lately. I told them about my desire to highlight women entrepreneurs, and we knew right away that we'd be working together again! Female entrepreneurship is on everyone's lips at the moment, and it's also part of the brand's history with its mythical founder Madame Lauder, so that's how we started working together. And I wanted to introduce you to some of the women who inspire me, who you may not yet know, but who deserve to be known! I'm only telling you about a few, because I'm keeping a few of them under wraps for portraits in the good people section soon! But clearly, all these women have been, in one way or another, great sources of inspiration for Make My Lemonade.
It's funny, because I see a lot of these women regularly, I follow them on social networks, some of them have even become my friends, and yet it's by doing their interviews that I continue to learn things, and I find them amazing for their courage and determination. They command my admiration and prove once again that dreams are attainable, if you give yourself the means to believe hard enough.
I'll leave you with this little video, which you'll find in its entirety tomorrow, and I'll leave you with the portraits of these first 4 women: Clémentine, Elissa, Insaf and Chloé. Don't worry, you're going to have a lot to read, they've got a lot to say!
BUSINESS WEEK - PLAYLIST
BUSINESS WEEK LET'S GO
Hello everyone!
It's a delicate article today, delicate because it's close to my heart. I've been thinking about this theme week for months: here we are, Business Week. I've noticed that when we meet at open-door evenings, meet-ups, or during this past month at the Lemonade Shop, questions about entrepreneurship are on everyone's lips. I've also had the feeling that every time I've spoken out on the subject, there's been a response here too.
Many of you have asked me how I got started... Well, I feel like I've already told you, but it's a huge coincidence! 4 years ago, I started the blog at the same time as my full-time job as a stylist for a jewelry brand. Then the blog got bigger and bigger, and I switched to 4/5, to have more time for Make My Lemonade. Then I had to start invoicing things, so I had to find solutions, become an auto-entrepreneur, and then I finally quit my job and threw myself into the deep end.
I didn't have a career plan as a "blogger", because it's not a conventional "profession", it's a bit of a label to fit into a box, like if I played handball, I'd be a handball player, so I had a blog, so I was a blogger, and of course I made money from this hobby.
By the way, if you ask Wikipedia what a blogger is, it tells you this:
- A female person who uses the Internet as a means of communication to express herself and disseminate information on various subjects in which she has expertise or a passion.
Too good! It's not about money, but you're going to tell me that if I play handball just on Sundays in a club, it's my hobby, but if I play in the second division, I start earning money, so I'm a professional handballer.
But does your hobby become a profession as soon as you start making money?